Valued Culture and Identities


Cultural identity refers to individuals’ ability to creatively express and celebrate their culture, history and traditions. It also calls for arts and culture to positively reflect and value the backgrounds of all community residents. Positive reflections of cultural identities encourage health because they promote a sense of pride and community connection among residents.


  • Only 24% of adults categorized as Hispanic or Latino say that they actually prefer the use of those terms.¹
  • The Census received backlash for grouping individuals from different Latin American countries into one group, as many of people self-identify with their distinct cultures, languages, and social norms.

Connection Across Determinants  

Sexual Orientation:

  • Many LGBTQ individuals have encouraged their own distinct racial or ethnic cultures to more accurately reflect the diversity of sexual orientations. One example is the integration of language such as Latinx in place of the traditional binary Latino/Latina.

  1. Cohn D. Hispanic? Latino? Or…? Pew Res Center’s Soc Demogr Trends Proj. April 2012. Accessed June 21, 2017.