Promoting Healthy Products & Services

Definition

The promotion and sale of safe, healthy and affordable products and services.

Disparities

  • Hispanic preschoolers’ exposure to fast food ads on Spanish-language TV increased by 16%, reaching almost one ad viewed per day.¹
  • Combined advertising spending on Spanish-language TV by all fast food restaurants increased 8% from 2009 to 2012.
  • Black children and teens saw approximately 60% more fast food ads than white youth.
  • Hispanic youth were 30% more likely to visit HappyMeal.com, and Black youth were 44% more likely to visit the site.

Connection Across Determinants

Age

  • Adolescents consume 8% of their calories from carbonated beverages.²
  • Youth see more than 50,000 TV advertisements of unhealthy food each year.²
  • 66% of cereals promoted to children do not meet nutrition standards.²

Socioeconomic Status

  • Children in low-income communities are exposed to advertising more frequently than higher-income counterparts.²

  1. Harris J, Schwartz M, Munsell C, et al. Measuring Progress in Nutrition and Marketing to Children and Teen. http://fastfoodmarketing.org/media/FastFoodFACTS_Report.pdf. Published 2013. Accessed June 28, 2017.
  2. Unhealthy and Unregulated Food Advertising and MArketing to Children. https://www.heart.org/idc/groups/heart-public/@wcm/@adv/documents/downloadable/ucm_461345.pdf. Accessed June 28, 2017.